Creative Traffic Manager – Marketing Projects
We are seeking a highly organized and detail-oriented Creative Traffic Manager – Marketing Projects to oversee the end-to-end workflow, prioritization, and delivery of marketing and creative projects across our FinTech, Crypto, and CFD trading.
The successful candidate will act as the central hub between Marketing, Creative, Product, Growth, CRM, Social Media, Content, Performance Marketing, Compliance, and external agencies to ensure all creative assets and campaigns are delivered on time, within scope, and aligned with regulatory requirements and business objectives.
This role requires someone who thrives in a fast-paced, high-growth environment where multiple campaigns, market events, product launches, and trading promotions run simultaneously across global markets.
Key Responsibilities
Traffic & Workflow Management
- Own and manage the intake, prioritization, scheduling, and distribution of all creative requests across marketing teams.
- Coordinate daily workflow between designers, copywriters, video editors, motion designers, UX/UI teams, developers, and external creative partners.
- Maintain a centralized project pipeline and ensure clear visibility of project status, timelines, and dependencies.
- Balance team workload and resource allocation to maximize efficiency and avoid bottlenecks.
- Ensure urgent market-driven campaigns and reactive content are prioritized appropriately.
Marketing Project Management
- Manage multiple marketing campaigns simultaneously across:
- Crypto Trading
- CFD Trading
- Forex & Multi-Asset Products
- Product Launches
- Affiliate Marketing
- CRM & Retention Programs
- Sponsorships & Events
- Brand Awareness Campaigns
- Develop detailed project timelines, milestones, and delivery schedules.
- Ensure projects move efficiently through briefing, creative development, approvals, production, and launch.
- Monitor project progress and proactively resolve delays and risks.
Creative Operations
- Lead creative planning meetings, production reviews, and workflow sessions.
- Ensure all creative deliverables meet branding standards and campaign objectives.
- Collaborate with Creative Directors and Design Leads to optimize resource utilization.
- Introduce and maintain best practices across creative production processes.
- Improve efficiency through workflow automation and project management tools.
Stakeholder Management
- Serve as the key liaison between:
- Marketing Teams
- Creative Teams
- Product Managers
- Trading & Market Analysts
- Compliance & Legal Teams
- External Agencies and Vendors
- Manage expectations regarding timelines, deliverables, and resource availability.
- Communicate project status updates to senior stakeholders.
Compliance & Regulatory Coordination
- Coordinate with Compliance and Legal teams to ensure all creative materials comply with:
- Financial Promotions Regulations
- Crypto Advertising Standards
- CFD Marketing Requirements
- Regional Licensing Guidelines
- Track approval workflows and ensure compliance reviews are completed before campaign launches.
- Maintain documentation and audit trails for creative approvals.
Performance & Reporting
- Monitor project delivery KPIs and team productivity.
- Generate reports on:
- Project completion rates
- Resource utilization
- Turnaround times
- Workflow efficiency
- Stakeholder satisfaction
- Recommend process improvements based on performance data.
Required Qualifications
- Bachelor’s Degree in Marketing, Business, Communications, Project Management, or a related field.
- 5+ years of experience in:
- Creative Traffic Management
- Marketing Project Management
- Creative Operations
- Agency Traffic Management
- Experience managing high-volume creative production environments.
- Previous experience within:
- FinTech
- Cryptocurrency
- CFD Trading
- Forex Trading
- Financial Services is strongly preferred.
Required Skills
Project & Traffic Management
- Excellent project planning and execution abilities.
- Strong workload balancing and resource management experience.
- Ability to manage multiple priorities under tight deadlines.
- Exceptional organizational and time-management skills.
Marketing & Creative Production
Deep understanding of:
- Digital Marketing
- Paid Media
- Social Media
- Content Marketing
- CRM Campaigns
- Video Production
- Graphic Design Workflows
- Experience managing campaign production (in the Fintech, Crypto CFD space) across multiple channels and markets.